Here's my first thoughts (of many) on doing Art Festivals. And since my last post was long, I'll keep this one short.
The only festivals I've done have been ones in my area. I see pros and cons in this. I love seeing friends, family and long lost friends but.............. it is very difficult to balance visiting with them and selling my art (which is basically why I'm there.)
My cousin and I tried to handle this by moving outside the tent to talk with people we knew. That didn't always work as we sometimes got blocked into our corners. There were many times I felt bad that I wasn't able to visit longer with my friends and family but when a customer appeared interested in a piece I had to direct my attention to them. I tried to do that diplomatically and hopefully they understood.
Occasionally, it was a customer who wanted to visit a little too long. I almost lost my very first sale talking to one of them but was able to save it. Must not have offended the other customer as she came back every day of the festival.
It really is a balancing act and I think I did pretty well.
Here is a photo...... Just because. One of my negative space designs, front and back.